CustomXTrack is an innovative, entrepreneurial business providing services to small and medium-sized businesses in North America. We specialize in providing Marketing Research services and consultancy around Customer Service at bars, restaurants, salons, dealerships, and hotels. We strive to help businesses improve their service, product and customer satisfaction, improving customer retention and acquisition.
At CustomXTrack we want to allow small and medium-sized businesses in the USA and Canada access to high-quality Marketing Research and Marketing Solutions at an affordable price. We strive to help our clients improve customer service, products, advertising to successfully compete in the market and grow their business.
To be the number one provider of marketing and business consulting solutions for small and medium-sized businesses in North America.
Mark’s marketing career covers several decades and many successful campaigns in the auto industry, consumer packaged goods, and finance. He has served as a senior executive at two auto companies and at several global advertising agencies in addition to his experience as Vice President at a major global marketing research company. During his career Mark’s campaigns have won 12 CASSIE Awards – these are awarded only to campaigns where a brand’s success is quantifiably linked to the marketing program with robust research as proof. That has been the hallmark of Mark’s success in marketing – using research to uncover unique insights that drive brand success.
Mark now divides his time between the world of marketing and research in Toronto, his family beach house in Prince Edward County, Ontario.
Gleb’s market research career includes more than 12 years with one of the world’s largest market research companies, with clients ranging from S&P 100 companies to smaller local businesses. He has helped solve marketing and business challenges for clients in the automotive, retail, fast-food, restaurant, CPG, wireless network, and consumer electronics categories. His strength is in developing custom research suited to solving the most difficult questions using advanced analytics. In addition, Gleb has a financial and business management background, and when combined with his market research experience, he is able to find the best strategic solutions for any business challenge.